Umbraco Website for Winyard Engineering

Winyard Engineering, a family-owned machinery engineering company, has been successfully operating in Pinchbeck, Spalding, for 45 years. They engaged PSP to design and develop a responsive website tailored to meet the needs of their niche clientele. 

Following an initial review with Winyard Engineering, we identified key requirements for their new website. The site would showcase their bespoke food manufacturing machinery, complete with detailed product specifications, needed to be mobile-responsive and SEO-optimised to boost traffic, enhance sales opportunities, and improve customer engagement. It also required a fresh, intuitive design that’s easy to navigate, encouraging longer visits and positive referrals. Finally, by leveraging the Umbraco CMS, the site would allow Winyard to independently manage content, including data, images and updates with ease.

PSP began by creating a detailed functional specification for the new website, covering technical and developmental needs for a fully responsive design. 

Built on the Umbraco CMS platform, the new site featured fully responsive pages for optimal performance across all devices.  Winyard Engineering will now be able to update site content independently and with the platform’s user management capabilities, they'll also be able to control editing permissions for team members, streamlining content administration. PSP’s quality standards ensured UAT testing and user guides were provided.

The Umbraco website developed for Winyard Engineering significantly enhanced their online presence and operational efficiency. The intuitive CMS interface enabled Winyard’s team to manage content seamlessly, streamlining updates and maintenance. The mobile-responsive design ensured accessibility across devices, improving user experience for a broader audience. Additionally, the SEO-optimised structure strengthened search engine visibility, supporting increased organic traffic and lead generation.