Fresh Produce Consortium Website and CRM Integration

The Fresh Produce Consortium who represents the farm-to-retail sector, sought a professional website with robust back-end solutions to enhance member services and drive business efficiency. Key requirements included automating event management and revenue generation, seamlessly integrating with their CRM system. This encompassed CRM integration for event bookings, payments, and reservations with automated emails, alongside automated account management. The project also required a stable, live website compatible with existing systems, exception management, comprehensive training, and ongoing maintenance options. PSP delivered this project on time and within budget, establishing a trusted partnership

We partnered with FPC to build a responsive Umbraco website, significantly enhancing their operational efficiency. The site fully integrates with their CRM, automating event bookings, payments, and reservations and delivering timely email notifications. Users now have streamlined account management with automatic CRM updates, and social media integration simplifies public communications. We ensured the website's stability and compatibility with their existing systems, building in adaptability for unforeseen situations. To ensure a smooth transition, we provided thorough training and testing, with ongoing maintenance available to support their continued success.

The new website and CRM integration provided a seamless, efficient solution for FPC, maintaining uninterrupted service with zero downtime during development. Automated event management and payment processes significantly reduced manual workload, while integrated account management features effortlessly kept the CRM up-to-date. Social media updates were also streamlined and automatically logged. The solution's flexibility allows for scalable integration without additional CRM add-ons, ensuring it remained within budget. The system continues to operate smoothly, demonstrating a strong return on investment.