How often do you refresh or re-write the copy on your website?
Google – and other browsers – love changes that you make to your website rather than leaving your existing site ‘stagnant’.
It doesn’t mean that you have to change your business offering, but do you recall when you last created some copy for your website?
In the High Street, businesses change their shop windows very frequently…. After all you would be disappointed to see the same all year round wouldn’t you?
So if your website is in need of a Spring Clean – why not review the copy or even refresh it with some new images.
Spring is in the air so what better time to have a refresh of your website too!
And if writing copy is not your thing you could always outsource it…. Happy Cleaning!